Keep it long, treasure it long.

Quality trusted by the Top Maison

Founded in 1948, VIERA, Italy. A factory brand that started from spinning merino wool, which is also a local industry, and a leading expert in wool and cashmere spinning, we carry out integrated production of all processes from spinning to final finishing at our own factory. Now, as a leading cashmere producer, we have a wide range of products from clothing fabrics to stoles and accessories. It has grown to the point where it is responsible for the production of scarves and stoles of world-famous luxury brands. It is an original brand of the factory that is trusted by many brands for its raw material procurement and continuous search for quality.